Marlboro Man, rancher Darrell Winfield dies aged 85
Darrell Hugh Winfield died Monday in his Riverton, Wyo., home, The Associated Press reported. He was 85.
Winfield was working as a cattle rancher in 1968 when he was discovered by the Leo Burnett ad agency.
His craggy, handsome face epitomized the macho cowboy image used to market Marlboro Reds until the 1990s — mostly to men, although the ads obviously had a certain appeal for women, too.
The Oklahoma native was one of the last Marlboro Men alive. Some were real cowboys, like Winfield, and others actors. At least four of them died from smoking-related illnesses, according to a 2014 report.
Winfield is survived by his wife, five daughters and several grandchildren.